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Thanks to our Sashimi ads, our modular in-stream native ad formats, publishers can express their creativity either in terms of ad design or interactivity in their their apps (MyTF1, Sports.fr, Uplike, Viadeo, etc.). Some publishers are using our template mode, others went live with their own Sashimi design. Lately, we wanted to offer publishers an easy and plug-and-play way to display several Sashimi ads in an interactive and attractive fashion to match the numerous campaigns we manage daily.

We are happy to release Chirashi, the Appsfire Carousel for Sashimi ads on iOS and Android.

Our carousel of ads is done right:

Customizable: fade, zoom, fade & zoom… you choose the animation! Flexible: minimal, extended or custom … you choose the Sashimi format! Disclosed: no tricks. Users know those are ads. Not [...]Read more

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Since we released our Sashimi ads, our in-feed native ad unit, we saw an increasing demand from publishers to use them aside old style ad formats (read banners and interstitials) in their apps.

Today, we are pleased to announce we added a mediation feature to both our iOS and Android SDKs. It is totally free with unlimited impressions.

With our new SDK available today, you can now mediate ads from the largest mobile ad networks through one SDK integration. This solution has been chosen by La Place Média* (French Premium Ad Exchange) to manage its publishers currently monetizing their apps with large French specific ad servers. We currently support AdMob, Chartboost, Facebook, Google DFP, iAd, InMobi, MoPub, Smart AdServer and Xaxis.

As a refresher, ad network mediation allows publishers to:

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A few months ago, when we decided to shift our focus to become a fully fledged ad network with a differentiated native and proprietary approach, two questions were raised. Indeed our ad units were original and good looking and did not ruin the app experience but would they perform well? Would they be adopted by big names in the industry?

Well a few months later we’re thrilled to announce that we’ve managed to convince great names in the industry who are now part of our publisher mobile ad network. This is a great validation for us and a promising milestones for things to come.

Cutting to the chase, here is the list of our newest and [...]Read more

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Let us guess… You are currently optimising your apps for the newly launched iOS 8 and almost ready to submit?

We wanted to inform you our iOS SDK is now fully compatible with Apple’s latest OS and Xcode. We highly recommend all publishers who use the Appsfire SDK to take a moment to update before submitting their app.

Update to the latest Appsfire iOS SDK

This 2.4.1 update includes:

Compatibility with iOS 8 and Xcode 6 Optimisations for the iPhone 6 and the iPhone 6 Plus Minor bug fixes and stability improvements

Learn more about our revamped Sushi and our latest features here.

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Hello new Sushi Ads

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Back in November 2013, we introduced Sushi on iOS, our first native and full screen ad unit. It was our own version of what native ad should be and feel like on mobile. Since then, we released other ad units: Uramaki, Sashimi and Udon Noodle.

Today, we are pleased to announce a completely revamped Sushi for the Appsfire iOS SDK. This evolution improves the previous one on many aspects: this new Sushi displays vibrant colors, stunning retina assets and ultra fluid animations in an interstitial way. We can’t deliver our secret sauce here, but trust our words, two different apps can’t have the exact same Sushi design.

This all new revamped Sushi is available in our latest iOS [...]Read more