Appsfire’s cofounder Ouriel Ohayon, was recently interviewed on the (really good) App Business Podcast about Apple recent decisions regarding app promotion, incentivized advertising and more. It’s really hard to figure out what’s right and what’s not. We’re taking a deep dive with ”More apps” buttons, incentivized offer walls, “rewarded” videos and more. What’s possible? What’s not? Is incentivized advertising over? Is that a surprising move?
This discussion should help you see a little more clearly in a world of unclarity. One day Apple bans everything, then seems to bend on a few things (Are they really??) but still reject apps, when some others can still game the system while being even featured. What a mess. really! No surprise some developers are still confused. But the reality is [...]Read more