Angry birds lands from Space. On the unfair competitive advantage of Blockbuster

Angry Birds space has just been released [iPhone, iPad, Android]

The title is already a top paid app in many countries just a few hours after launch and will probably steal the #1 Top paid spot to Draw Something in the next hours

Precisely it is #1 global paid app in France and Germany, #2 in the US and UK. Boom!

This is a stunning performance but reveals also how hard this has to become to compete in the App store even with a great app. Angry Birds is such a massive game, that the fact of releasing a new version is already creating its own download pattern: cross promo, teasing,..

App Discovery is not just about doing what you need to do for your app. It’s also competing versus massive blockbusters. Just like in the movies industry.And there are more and more massive blockbusters in the App store: meaning more internal forces pushing apps to users. Wait to see what Draw something comes up with next.

PS: Note the inconsistency in pricing

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